We Dream Digital — Field NotesWorkflows, prompts and numbers from live engagements. AI systems for marketing teams, documented.https://wedreamdigital.com/enHow the winback agent works — and what it measuredhttps://wedreamdigital.com/notes/winback-agent/https://wedreamdigital.com/notes/winback-agent/A lapsed-customer email program, rebuilt as a scored, QA'd, human-supervised agent run. Every artifact below is the real one, anonymized.Tue, 14 Jul 2026 00:00:00 GMTagentsGetting a 17-person team to actually use AI weeklyhttps://wedreamdigital.com/notes/team-adoption/https://wedreamdigital.com/notes/team-adoption/Licences were bought, a workshop was run, nothing changed. What moved the number was working sessions inside real tasks — tracked as weekly active AI users.Tue, 23 Jun 2026 00:00:00 GMTadoptionThe briefing agent that cut campaign turnaround from 9 days to 2https://wedreamdigital.com/notes/briefing-agent/https://wedreamdigital.com/notes/briefing-agent/Campaign production was stuck in brief-review limbo. A structured intake agent turned messy asks into complete briefs — and the calendar stopped slipping.Tue, 19 May 2026 00:00:00 GMTagentsA 40-minute baseline: what to measure before you build anythinghttps://wedreamdigital.com/notes/baseline-before-build/https://wedreamdigital.com/notes/baseline-before-build/The cheapest part of any AI project is the part everyone skips: writing down today's number before the system exists. Here's the exact checklist.Tue, 21 Apr 2026 00:00:00 GMTlifecycle